How Do We Go About Seeking Referrals?
Referrals Tuesday, November 16th, 2010
The following checklist contains 15 valuable tips that will help you to maximize sales referrals for your business…
Why Are Referrals So Important?
9. Forget Marketing Yourself, Referrals Tuesday, November 16th, 2010
We all use the advice of friends and colleagues, as well as of experts, to guide our buying decisions. We are happy to recommend those from whom we have gotten a good service. However, we are rarely asked to do so. It follows that one of the most effective and immediate ways to boost the [...]
How to Create Powerful Customer Success Stories
Communicating Results, Referrals Thursday, June 17th, 2010
Customer stories and case studies are the most powerful of sales aides. That is because we are all more likely to believe our counterparts that the claims of a salesperson. In a review of competitors for a client recently, we were struck by the poor standard of client success stories and case studies. So, here [...]
Why Customer Referrals Are Essential to Sales Success
Referrals Thursday, June 17th, 2010
One of the most effective and immediate ways to boost the pipeline and ultimately sales is to ask customers for referrals. Yet it is so often over-looked, with less than 10% of sales people actively using customer referrals to sell. The ultimate measure of a customer’s satisfaction is his/her willingness to recommend you to others, [...]
The Steps Involved in Maximising Customer Referrals
Referrals Sunday, March 15th, 2009
In a recent blog piece we talked about the importance of customer referrals in maximising sales success. This checklist will help you to maximise sales referrals for your business: Analyse the source of your sales. First check to see where your sales, leads and enquiries come from and the closure rates for each source. How many are [...]
Why Customer Referrals Are Essential to Sales Success
Referrals Sunday, March 15th, 2009
One of the most effective and immediate ways to boost the pipeline and ultimately sales is to ask customers for referrals. Yet it is so often over-looked, with less than 10% of sales people actively using customer referrals to sell. The ultimate measure of a customer’s satisfaction is his/her willingness to recommend you to others, [...]